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Rich Communications Services

RCS or Rich Communications Services is a communication protocol between mobile phones and mobile networks created by Google. It is

Emotional marketing is the area of marketing that studies the impact of emotions on advertising and the potential for brand

Building a portfolio of loyal customers should be the goal of every company. Sometimes, all the weight of marketing efforts

Loyal customers are increasingly looking for personalised attention. It is a challenge for companies to build customer loyalty, so knowing

During the health crisis experienced in the last two years we have learned many lessons, one of which we can

In today’s article we suggest you how to create a successful Email Marketing campaign. First we will define Email Marketing

Email Marketing continues to be one of the favorite channels for brands to implement their customer acquisition and loyalty strategies.

In today’s article we are going to present some SMS-compatible services that will help you in the management and organization

SMS is still more alive than ever. This is something we have already mentioned in previous articles, and this is

Landing pages are nowadays a really important need for any online marketing campaign, since a great part of the efforts