WHAT IS WHATSAPP BUSINESS API?
WhatsApp Business is an application developed especially for companies that is designed and works in a similar way to WhatsApp Messenger. WhatsApp Business API is a broader service and with more options than the free version of WhatsApp Business since it facilitates interactions with customers through an API, in addition to offering tools to automate, organize and respond quickly to messages in bulk.
WHAT BENEFITS DOES WHATSAPP BUSINESS API PROVIDE?
WhatsApp is the most widely used messaging app worldwide, which means that practically all its clients use this channel. Accessing the WhatsApp Business API allows you to connect with your customers through WhatsApp in a more professional way than using the free version of the service and without limitations.
Using WhatsApp Business through the API allows you to easily present your services through your customers' preferred channel by adding it to existing systems such as CRM, ERP, and other customer support tools.
HOW DOES WHATSAPP BUSINESS API WORK?
This service works in a more professional and extensive way than the free version of WhatsApp Business, since it allows you to connect directly to the WhatsApp API so that you can scale communication with your customers through automation.
With the WhatsApp Business API, companies can carry out integrations with other CRMs or ERPs, use analysis software and allow a team of human agents to manage tickets from WhatsApp.
WHAT CAN I SEND WITH WHATSAPP BUSINESS API?
WhatsAPP Business API allows you to send any content, just like WhatsAPP, you can send text messages, images, videos, audios or documents.