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Satisfaction surveys after a purchase or service

Collect feedback with Afilnet Cloud surveys after a purchase, appointment or service visit and use responses to improve customer service.

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Application in practice

Uses covered

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service
Surveys by service stage
Location and period comparisons
Analysis of exported responses

After a purchase

Ask about the buying experience, delivery and information received. Time the invitation to the appropriate order stage and ask questions that identify specific improvements.

After an appointment or service visit

Adapt the survey to a consultation, stay, repair or professional service. Ask about punctuality, clarity of information and the attention provided by the team.

Customer service follow-up

Share a survey when an enquiry or complaint is closed. Review responses and pass comments needing action to the responsible team; include the findings in service reviews.

Technical service: feedback after a service visit

Invite feedback on a completed service visit and organise responses to identify improvements.

Evaluation by stage and location

Adapt questions to purchase, delivery, support or service visits. Keep common scales when comparing locations and periods, export responses and prepare analysis sheets using your quality team’s criteria.

Benefits

Collect opinions in a comparable format.
Identify service issues that need follow-up.
Use customer responses to guide improvements.
Associate feedback with the relevant service stage.

The process in practice

1
Prepare
Choose the experience to evaluate and write a short survey.
2
Invite
Share the link by SMS after the purchase or service, from the panel or through an integrated workflow.
3
Review
Read responses, identify recurring topics and organise improvement actions.

Sample communication

Illustrative text with variables to adapt. Length and cost depend on the final content and channel.

Application example

How was your experience with {company}? Share your opinion about {service}: {survey_link}.

Technical service: feedback after a service visit

How would you rate service visit {reference}? Share feedback: {link}. For issues contact {phone}.

Applications by activity

SMS in Advertising Agencies

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service

Dear Customer, we appreciate your purchase and would like more details about your opinion, please fill out the following survey: {URL}

SMS in Academies

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service

Thank you for taking part in {course}. Please share your feedback on the lessons and materials: {survey_link}.

SMS in Travel Agencies

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service

Dear Customer, I hope you enjoyed your holiday, from our company we want to know if everything has been as you wanted, please complete the following survey: {URL}

SMS in Beauty Centers

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service

Dear Customer, we appreciate the trust you have placed in our center, if you wish you can help us by sharing your opinion in the following survey: {URL}

SMS in Sports Centers

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service

Dear Customer, we hope you enjoyed the first yoga course, if you want to share your opinion about the course, you can complete the following survey: {URL}

SMS in Clinics / Medical Centers

Ask patients to rate the care received
Review appointment scheduling and waiting times
Identify issues for the quality team to review

Dear Customer, we appreciate the trust you have placed in our center, we would like to know your opinion, if you wish, complete the following survey: {URL}

SMS for hotels

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service

Dear Customer, we hope you enjoyed your stay at our hotel, we would like to know your opinion, we would appreciate it if you completed the following survey: {URL}

SMS in Restaurants

Feedback after a purchase
Opinions after appointments or service visits
Evaluation of customer service

Dear Customer, we hope you enjoyed our service, we would appreciate your feedback by completing the following survey: {URL}

SMS for retail and ecommerce

Request feedback after delivery
Ask about the in-store and checkout experience
Follow up on responses that need attention

How was your order? Rate your experience in under a minute: afil.net/review

Frequently asked questions

When should I send the survey?

After the customer has experienced what you want to evaluate: delivery, an appointment or completed support. Adapt the timing to your business process.

Can I use different surveys?

Yes. Adapt questions and scales to the service, keeping shared criteria when comparing locations, periods or types of customer service.

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Your process, your implementation